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Raster vs Vector Files
When making digital designs, it’s important to understand the difference between vector and raster files. They have different uses and scalability. The most commonly encountered file types, such as PNG and JPEG, are raster files. These files contain images built from single colored squared called pixels. When zooming into these types of files, the individual…
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Warm and Cold Colors
Colors are categorized as either warm or cold depending on their location on the color wheel. The warm colors include red, orange, and yellow; cool colors include green, blue, and purple. Each of these colors’ hues, shades, tones, and tints also falls into the same warm or cold category. The temperature of a color often…
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Analogous Colors
Analogous colors are colors that sit next to one another on the color wheel, creating a cohesive color story. Unlike complementary colors, which create strong contrast, analogous colors appear visually similar. Use analogous colors when you are looking to create harmony and flow between elements. Analogous colors are often used in groups of three or…
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Complementary Colors
Complementary colors are a great way to add strong visual contrast to your designs. They make key elements stand out and prevent them from disappearing into the rest of the composition. Because of this, they are commonly used in bold designs that are meant to draw in viewers’ attention. So what colors are complementary? They…